Lavatory Accidents was an award-winning pro bono campaign created for MADD to raise awareness about the dangers of impaired driving. Featuring posters of wrecked vehicles physically crashed into urinals, hand dryers, and soap dispensers in bar and restaurant washrooms, the campaign delivered a powerful, guerrilla-style message that couldn’t be ignored. The innovative concept earned multiple accolades, including Best of Show, Poster Series, Public Service Print, Guerrilla Marketing, and the People’s Choice Award.